Mattel (MAT) announces a strategic multi-year partnership with Outright Games, a top publisher of family-friendly interactive entertainment.
EL SEGUNDO, Calif., May 22, 2024--Mattel, Inc. (NASDAQ: MAT) a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced a multi-year strategic partnership with Outright Games, the leading publisher of family-friendly interactive entertainment. The partnership begins with three new games for all consoles and PC slated for release before the end of this year: Matchbox™ Driving Adventures, Monster High™: Skulltimate Secre
Mattel, Inc. (NASDAQ: MAT) announced today, in continued celebration of Barbie's 65th anniversary, the brand will honour nine athletes around the world – including Canadian soccer star, Christine Sinclair, – with one-of-a-kind role model dolls made in their likeness. Knowing that girls involved in team sports are more likely to believe they are smart enough for their dream career, have high opinions on their abilities and competencies, increased leadership aspirations and enjoy higher levels of