WPP (NYSE: WPP) and IBM (NYSE: IBM) today announced the launch of a new business-to-business (B2B) solution powered by IBM's AI and data platform watsonx designed to reinvent how B2B marketers identify and engage clients and prospects across the buying journey.
WPP (WPP) is technically in oversold territory now, so the heavy selling pressure might have exhausted. This along with strong agreement among Wall Street analysts in raising earnings estimates could lead to a trend reversal for the stock.
AUSTIN, Texas, June 12, 2024--KERV, the leader in AI-powered video analysis, performance and monetization, and CMI Media Group (CMI), the global healthcare media strategy agency and part of WPP (NYSE: WPP), today announced a groundbreaking new video attention partnership. CMI’s portfolio of major pharmaceutical clients can now access KERV’s market-leading, next-generation online video, display, and connected TV (CTV) advertising technology, along with KERV’s proprietary Active Attention Index sc