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WPP Aug 2024 45.000 put
- Business Wire
CMI Media Group Taps KERV Interactive Technology to Launch ‘Video Attention’ Metrics for Pharmaceutical Advertising
AUSTIN, Texas, June 12, 2024--KERV, the leader in AI-powered video analysis, performance and monetization, and CMI Media Group (CMI), the global healthcare media strategy agency and part of WPP (NYSE: WPP), today announced a groundbreaking new video attention partnership. CMI’s portfolio of major pharmaceutical clients can now access KERV’s market-leading, next-generation online video, display, and connected TV (CTV) advertising technology, along with KERV’s proprietary Active Attention Index sc
- Simply Wall St.
WPP plc (LON:WPP) Shares Could Be 45% Below Their Intrinsic Value Estimate
Key Insights WPP's estimated fair value is UK£14.01 based on 2 Stage Free Cash Flow to Equity Current share price of...
- Business Wire
WPP Integrates Anthropic’s Claude Foundational AI Models into WPP Open Using Amazon Bedrock, Elevating Capabilities for its 114,000 Marketers
NEW YORK & LONDON, May 22, 2024--WPP (NYSE: WPP) today announces that it has integrated Anthropic’s state-of-the-art Claude artificial intelligence (AI) model family into its intelligent marketing operating system WPP Open, using Amazon Bedrock, a fully managed service from Amazon Web Services (AWS).
