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SAN Dec 2024 4.000 call
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- Reuters
Santander's Botin bets on tech revamp starting with US consumer banking
Spain's Santander plans to make the United States the launch pad for a revamped platform serving consumer customers that it will roll out globally, Ana Botin, Executive Chair of the euro zone's biggest bank by market value told Reuters. Santander, which relies on 10 key markets for the bulk of its business, wants to use its third-biggest market by revenue, the U.S., to build its own technology platform for consumer banking, including digital-only banking and consumer finance. It will then adopt that platform across its retail and commercial operations globally, which account for nearly half of Santander's overall profits.
