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Peloton to offer refurbished bikes at discounted prices

Reuters
Updated ·1-min read

(Reuters) - Peloton Interactive Inc is offering refurbished bikes across the continental U.S. and Canada at a discount of up to $500 over new bikes, the company said on Monday.

The program, called Peloton Certified Refurbished, will provide models priced at $1,145 and $1,995 with the same 12 month warranty provided with new bikes.

The fitness equipment maker was all the rage among fitness enthusiasts during COVID-19 lockdowns, with the company hitting a peak market valuation of nearly $50 billion in early 2021.

However with people returning to gyms the company saw demand for its fitness equipment dwindle and saw its market cap slump to $3.02 billion currently.

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The company earlier this year expanded its rental program in the U.S., giving consumers a month-to-month option on its Peloton Bike and Bike+ models.

New York - NEW YORK - MAY 05: The Peloton sign is seen as a woman walks in front of a Peloton studios on May 05, 2021 in New York. Peloton company has recalled both of its treadmill models after the death of a 6-year-old child and been received 72 reports of adults, children, pets injured, the company and the US Consumer Product Safety Commission announced. (Photo by John Smith/VIEWpress)
New York - NEW YORK - MAY 05: The Peloton sign is seen as a woman walks in front of a Peloton studios on May 05, 2021 in New York. (Photo by John Smith/VIEWpress) (VIEW press via Getty Images)

(Reporting by Gokul Pisharody in Bengaluru; Editing by Chizu Nomiyama)