United States Pet Market Trends and Opportunities 2021: Cat Opportunities Coming into the Spotlight
Dublin, Nov. 29, 2021 (GLOBE NEWSWIRE) -- The "U.S. Pet Market Trends and Opportunities: Cats" report has been added to ResearchAndMarkets.com's offering.
As the second-largest component of the U.S. pet industry by animal type, cats typically benefit from the same favourable trends driving growth in the pet industry overall, including the pandemic pet spending/adoption phenomenon and heightened health focus; the omnimarket strategizing of marketers, service providers, and retailers; and the growing role of the internet in e-commerce and as pet owner influencer.
This report examines growth and development opportunities across pet market products and services for cats, covering all four sectors of the U.S. pet industry - pet food, non-food pet supplies, the veterinary sector, and non-medical services.
Topics addressed include product and service innovation, industry investment, technology, retailing, and cat ownership and cat owner demographic trends.
Key Topics Covered:
Market Overview
Felines to the Fore
Cats as Family
Cats as Personal Health Care
Cat Opportunities Getting More Spotlight
Cats by the Numbers: Population Overview
This Report Vs. Other Analyst's Estimates
Cat Vs. Dog Ownership Rates
Number of Cat-Owning Households
Number of Pet Cats
Trends by Number of Cats Owned
Growth in Share of Cat Owners with Senior Cats
Overweight and Special Needs Cats
Cats by the Numbers: Dollar Spending
Cats at 29% of Pet Market Sales
Average Spending by Cat Household and Per Cat
Cat Owner Demographics
10-Year Growth Demographics for Owning Cats
Pet Food
An Underserved Community
New Pet Owners
E-Commerce, Omnichannel/Omnimarket
Science-Based and Veterinary Diets
Segmenting Natural
Fresh Pet Food
Small Rides in on Dtc Pet Food Wave
Wet Pet Food
Focus on Cat Treats
Natural, Sustainable, Animal Cruelty-Conscious, and Safe
Non-Food Pet Supplies
Market Reset: Pandemic Era Spending, Health, Home
Pandemic Drivers
Health
Pet Supplements
Pet Medications
DIY Pet Care
Home
Cat Litter and Litter Box Momentum
"Back to Normal"
Senior Cats
Tech Products Riding the Pandemic Wave
Subscription Boxes
Putting (And Keeping) the Spotlight on Cats
Veterinary Sector
Targeting Cat Owners
Competing in an Omnimarket Context
Targeting Millennials/Gen Z
Targeting New Pet Owners
Affordability and Vet Care Options
Top Customer Priority is Preventive Health Care, Not Cost
Non-Medical Pet Services
Cats an Underserviced Market Segment
Low Levels of Household Usage Rates
Opportunities
Pandemic Presents New Possibilities for Feline Advancement
Pet Insurance
Pet Sitting
Affluent Households
Membership/Subscription Programs
For more information about this report visit https://www.researchandmarkets.com/r/z90ifu
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