UK Easter Retail Consumer Behaviour Report 2021: Impact of COVID-19, DIY, Gardening, Cooking, Baking and Homewares
Dublin, April 23, 2021 (GLOBE NEWSWIRE) -- The "UK Easter Retail and Coronavirus 2021" report has been added to ResearchAndMarkets.com's offering.
This report looks at consumer attitudes and behaviour surrounding the Easter Bank Holiday and its associated retail promotions and events, with a particular focus on how the Covid-19 pandemic has changed, and is changing, shopper behaviour compared to previous years.
Using data from 568 consumers, surveyed over Easter in 2019, 2020 and 2021, it examines what consumers did and what they shopped for, with a particular emphasis on home improvement, DIY, gardening, cooking and baking and shopping for the home; all activities which consumers traditionally embrace over Easter.
It examines Easter as a promotional period and how its role is changing due to the rise of Black Friday and pre-Christmas promotions, the role of online and stores and how the weather impacted what consumers did and how they shopped.
Key Topics Covered:
Report Summary - Background
Report Summary - DIY
Report Summary - Gardening/Big Ticket
Report Summary - Cooking, Baking, Homewares
1. Consumer Behaviour Over Easter
What Did Consumers Do Over Easter
What Consumers Did - Change on Last Year
2. Shopping and Attitudes to Sales
Attitudes to the Easter Sales
Easter Sales Attitudes by Category
Spend in this Year's Easter Sales
3. Easter DIYing
Easter DIY Tasks
Levels of Easter DIY Performed
When and Who Shopped for DIY
DIY Promotions & Shopping Enjoyment
DIY Promotions
Preparing for Easter DIYing
4. Easter Gardening
Gardening So Far this Year
Easter Gardening Tasks
Time Spent Gardening Over Easter
When and Who Shopped for Gardening
Gardening Promotions
Gardening Spend Over Spring/Summer
5. Shopping for Big Ticket Items
When Consumers Shopped Big Ticket
Big Ticket Promotions
6. Easter Cooking and Baking
Easter Cooking and Serving Meals
Easter Baking
Shopping for Kitchenwares & Tablewares
7. Shopping for Homewares
When and Who Shopped for Homewares
Homewares Promotions
Companies Mentioned
Aldi
Amazon
Argos
Asda
B&M
B&Q
Dobbies
Homebase
Screwfix
Tesco
Wickes
Wilko
For more information about this report visit https://www.researchandmarkets.com/r/cc6cii
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