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Is S&U plc’s (LON:SUS) PE Ratio A Signal To Sell For Investors?

The content of this article will benefit those of you who are starting to educate yourself about investing in the stock market and want to better understand how you can grow your money by investing in S&U plc (LON:SUS).

S&U plc (LON:SUS) trades with a trailing P/E of 12.8x, which is higher than the industry average of 11.9x. While SUS might seem like a stock to avoid or sell if you own it, it is important to understand the assumptions behind the P/E ratio before you make any investment decisions. Today, I will explain what the P/E ratio is as well as what you should look out for when using it. Check out our latest analysis for S&U

Demystifying the P/E ratio

LSE:SUS PE PEG Gauge June 21st 18
LSE:SUS PE PEG Gauge June 21st 18

P/E is often used for relative valuation since earnings power is a chief driver of investment value. It compares a stock’s price per share to the stock’s earnings per share. A more intuitive way of understanding the P/E ratio is to think of it as how much investors are paying for each dollar of the company’s earnings.

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P/E Calculation for SUS

Price-Earnings Ratio = Price per share ÷ Earnings per share

SUS Price-Earnings Ratio = £26 ÷ £2.038 = 12.8x

The P/E ratio isn’t a metric you view in isolation and only becomes useful when you compare it against other similar companies. We preferably want to compare the stock’s P/E ratio to the average of companies that have similar features to SUS, such as capital structure and profitability. A quick method of creating a peer group is to use companies in the same industry, which is what I will do. SUS’s P/E of 12.8x is higher than its industry peers (11.9x), which implies that each dollar of SUS’s earnings is being overvalued by investors. As such, our analysis shows that SUS represents an over-priced stock.

Assumptions to watch out for

While our conclusion might prompt you to sell your SUS shares immediately, there are two important assumptions you should be aware of. The first is that our “similar companies” are actually similar to SUS, or else the difference in P/E might be a result of other factors. For example, if you are comparing lower risk firms with SUS, then its P/E would naturally be lower than its peers, as investors would value those with lower risk at a higher price. The second assumption that must hold true is that the stocks we are comparing SUS to are fairly valued by the market. If this does not hold, there is a possibility that SUS’s P/E is lower because our peer group is overvalued by the market.

What this means for you:

You may have already conducted fundamental analysis on the stock as a shareholder, so its current overvaluation could signal a potential selling opportunity to reduce your exposure to SUS. Now that you understand the ins and outs of the PE metric, you should know to bear in mind its limitations before you make an investment decision. Remember that basing your investment decision off one metric alone is certainly not sufficient. There are many things I have not taken into account in this article and the PE ratio is very one-dimensional. If you have not done so already, I highly recommend you to complete your research by taking a look at the following:

  1. Future Outlook: What are well-informed industry analysts predicting for SUS’s future growth? Take a look at our free research report of analyst consensus for SUS’s outlook.

  2. Past Track Record: Has SUS been consistently performing well irrespective of the ups and downs in the market? Go into more detail in the past performance analysis and take a look at the free visual representations of SUS’s historicals for more clarity.

  3. Other High-Performing Stocks: Are there other stocks that provide better prospects with proven track records? Explore our free list of these great stocks here.


To help readers see pass the short term volatility of the financial market, we aim to bring you a long-term focused research analysis purely driven by fundamental data. Note that our analysis does not factor in the latest price sensitive company announcements.

The author is an independent contributor and at the time of publication had no position in the stocks mentioned.