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JCube opens as it gives back

by Cheryl Tay

The much-anticipated JCube shopping mall in Singapore's West has officially opened by giving back to the community, treating 50 underprivileged students to a free skating session and donating S$15,000 to welfare organisation Students Care Service (SCS).

"We are immensely encouraged by JCube's "business with a heart" approach. As the management celebrates the official opening of JCube, it is also sharing its joy with the community, in particular, by raising S$15,000 for Students Care Service, a charity organisation serving disadvantaged children and youth," commented Morene Sim, Executive Director at SCS.

JCube has collected the amount through the "Share A Smile" campaign as well as the online auction of special Kai Kai & Jia Jia Eco Bags signed by celebrities.

Dr Amy Khor, Minister of State, Ministry of Health and Ministry of Manpower, and Mayor of South West District and the guest-of-honour at the mall's opening, noted, "JCube, a retail, entertainment and leisure centre, is among the first of many new commercial developments that will make up the Jurong Regional hub which is part of the Jurong Lake District Master Plan."

She also lauded its owner CapitaMall Trust for its social responsibility, adding that they look forward to "further collaborations with JCube to reach out to the vulnerable and needy in the community."

Meanwhile, JCube has already recorded 1.3 million shoppers per month since its soft launch in April, a big boost from 650,000 shoppers achieved by its predecessor the Jurong Entertainment Centre.

The new 210,000 sq ft mall features the only IMAX theatre in the suburbs, the country's first Olympic-size ice rink as well as new-to-market brands. Additionally, it is ideally located close to the Jurong East MRT and bus interchanges.Related Stories:S'pore down to 3rd spot in real estate forecast Tamerton secures tender for Jurong hotel site Far East to acquire Straits Trading hotels

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