Influencer Devon Lee Carlson Designs Collection for Marc Jacobs
Influencer, multihyphenate and Los Angeles girl-about-town Devon Lee Carlson is now adding another slash to her rĂŠsumĂŠ: Sheâs collaborated with Marc Jacobs to design a seven-piece collection of clothing and accessories for the label.
The capsuleâs ruffled slipdress, sweat suit, T-shirt and handbag designs hark back to Marc Jacobsâ designs from the early Aughts, which is exactly the aesthetic that Carlson peddles to her followers on Instagram â as well as through her Wildflower Cases cell phone accessories business and various creative projects. In May, she styled Olivia Rodrigoâs âGood 4 Uâ music video, a song that still stands near the top of global hit rankings.
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Carlson, who has around 1.3 million Instagram followers and another half million-plus on TikTok, could have her pick of which fashion brands to partner with.
âThe Marc Jacobs brand has such a special place in my heart,â the 26-year-old said. âMy first designer purchase was a Marc Jacobs wallet. Marc Jacobs himself is an icon and major inspiration to me. To get this opportunity and have my name next to his on a tag was just beyond my wildest dreams,â she told WWD.
Courtesy/Marc Jacobs
This project, she said, has been in the works since February 2020. When pandemic lockdowns kicked in her designs shifted to accommodate a new at-home lifestyle. âIt was important to me to design a collection that was wearable for any circumstance,â she said. So she envisioned a range of nostalgic, comfortable separates and special pieces like a graphic sweat suit and a matching short-shorts and T-shirt set. âI took a lot of color references from Marcâs spring and summer 2002 collection. I had so much fun deep diving for inspo,â Carlson said.
Thereâs also an oversize logo shirt and a ruffled slipdress embellished with little charms. Some of the designs feature a silhouette of Carlsonâs dog, Martin. âItâs my first time designing clothes. I want shoppers to feel happy, fun and flirty while wearing the collab. Iâm so excited to see how everyone styles the pieces. Itâs what Iâm most looking forward to,â Carlson said of the designs, which are priced from $80 to $225.
Most important to her, though, is the collectionâs handbag â a remake of a vintage Marc Jacobs bag that she already had in her closet. The pochette style comes with a chain handle laden with little charms that spell out âMarc Jacobsâ ($225). âI had this vintage Marc Jacobs bag that I felt we needed to remake. Itâs easily one of my most worn bags. I wanted to add a new fun element to it, so we made the charm strap detachable so it could be worn as a necklace as well,â Carlson said.
The collection is available starting today on Marc Jacobsâ website as well as the brandâs New York and Los Angeles flagship boutiques.
Launch Gallery: Devon Lee Carlson Designs Fashion and Accessories for Marc Jacobs
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