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Holly Willoughby has launched a line of candles with her brand Wylde Moon

·2-min read
Photo credit: Wylde Moon
Photo credit: Wylde Moon

Holly Willoughby has officially launched her line of sustainable scented candles, The Wild, through her new lifestyle brand Wylde Moon.

Last week, the TV presenter posted a photo of herself holding a Wylde Moon candle called 'The Wild' on Instagram, and added the caption: "Coming soon… @wyldemoon."

As anticipated, the boutique officially opened on today (20 October) in time for the full moon.

Holly said: "Ever since WYLDE MOON came into being, I knew that the very first product I wanted to develop would be a signature scented candle. Life’s just better when you light a candle."

A statement on the Wylde Boutique website added: '(borrowed from) The Wild will be available as a natural wax single wick candle, a larger three wick candle and a reed diffuser.

"It is a fresh, aromatic blend that has been crafted by British perfumers using high-quality, sustainable, botanical ingredients with notes of tomato leaf, geranium, sandalwood, mint and rose."

"It's the October Hunter's full moon, which can only mean one thing… The WYLDE MOON website has been refreshed and we've added all new content for you to dive into! As always, our aim is to inspire and guide, but this month there's even more to be excited about, the BOUTIQUE is open, which means the candles are available to buy," Holly shared in her caption.

The WYLDE Boutique features an edit by Holly of products that she has designed herself, including the stylish white ceramic candles, like this one available to buy now from the site.

Describing Wylde Moon in a release, Holly previously said: "I’ve always aligned myself with brands that I feel completely at home with and I feel proud of how those relationships have strengthened over the years. But this is different – this time I'm stepping out on my own and sharing a platform that stands as a measure of where I am in life right now.

"I want Wylde Moon to be a place where I can share the things that I love, the lessons that I’ve learnt along the way, the things I see and instantly want to share with others. I want it to be a place where we can celebrate other people, too, where we can shine a light on them, their brands. It's a celebration of all kinds of beauty."

The website officially went live last month, and so far includes a series of articles, including an interview with Holly herself and a page on her style and beauty regime.

As huge fans of Holly's go-to mascara to her daily outfits on This Morning and her seasonal edits with M&S, Holly's taste is always on point so we can't wait for her products to finally arrive.


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