CapitaLand inks $10m deal with EDB for staff's skills upgrade

Employees will be trained in data analytics, digital marketing, and digital product management.

CapitaLand inked a $10m partnership with the Singapore Economic Development Board (EDB) for a programme CapitaLand ELEVATE.

According to a press release, the programme aims to upskill CapitaLand’s staff and develop technology-enablers for the company.

The programme will focus on developing CapitaLand’s employees in areas such as data analytics, digital marketing, and digital product management.

It will also explore new technologies that will enable CapitaLand to create people-centric products, services and experiences.

"This is part of CapitaLand’s two-pronged approach to enhance strategic capabilities by building depth internally through training and test-bedding, while building breadth externally through partnerships and corporate venture networks," the firm said.

Besides building its internal capabilities, CapitaLand’s corporate venture arm, C31 Ventures (C31V), has invested $10m in startups.

The company's partnership with EDB and its progress with C31V follow the its recent collaborations with leading Chinese startups to accelerate the digitalisation of its real estate offerings.

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