Can Frontier Communications Keep Lowering Its Churn Rate?
Frontier Communications (FTR) has been trying to retain its subscribers and maintain a lower churn rate amid a highly competitive telecommunications sector. Customer churn is a measure of subscriber losses, and the lower the churn, the better. In the first quarter, Frontier’s customer churn rate was ~1.9%, which was better than its churn rates of ~2.4% in Q1 2017 and ~2.0% in Q4 2017.