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Coors Light launches beer using ice from the Stanley Cup finals

Yahoo Finance Video

Yahoo Finance Live's Dave Briggs checks out Coors Light's latest "Championship Ice" beer that uses ice from the Stanley Cup ahead of the July 4th weekend.

Video transcript

- Coors Light celebrating the Stanley Cup Champion Colorado Avalanche with one heck of a marketing campaign, offering up a limited edition beer with shavings of what they're calling the championship ice. If you dare get your hands on one at selected Denver locations, starting Thursday-- yes that is actual ice from the rink they say in the beer.