Retail giants Target (NYSE: TGT) and Walmart (NYSE: WMT) released first-quarter earnings last week, and what their investors saw in the reports led the markets into a further nosedive. Target stock has plummeted about 28.5% since its report after trading roughly flat for the year, and Walmart stock is down 17.5% since its report, erasing what had been a positive 2022 for the stock. Disillusioned investors are letting the disappointing results influence their view of Costco Wholesale (NASDAQ: COST), sending its stock price down about 13% last week as well.
While we think we are saving money when using coupons, studies show that coupons are a marketing and psychological tool to convince you to spend even more money. While companies may not make as much money on that particular product or service, the purpose of a coupon is to get you to open up your wallet in other ways. Here is how companies use coupons to get you to shop more.
Alphabet, UnitedHealth Group, Costco Wholesale, Cisco Systems and Sanofi have been included in this Analyst Blog.