LEUVEN, Belgium, September 15, 2022--Budweiser, an Anheuser-Busch InBev (AB InBev) (Brussel:ABI) (BMV:ANB) (JSE:ANH) (NYSE:BUD) brand and FIFA World Cup™ Sponsor, has debuted a global rallying-cry for fans: "The World is Yours to Take." In partnership with international football icons Lionel Messi, Neymar Jr., and Raheem Sterling, Budweiser will launch its FIFA World Cup campaign in more than 70 countries, the most in the brand’s 146-year history.
AB InBev (BUD) looks poised to retain its business momentum on the expansion of the Beyond Beer portfolio, digital growth and investments in operation excellence amid high costs and supply-chain woes.
Inflation has reached all areas of the U.S. in 2022, including professional sports. For the NFL, that means rising prices for cost of entry, gameday travel, and even concession stands.