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Here’s why Sheng Siong is solid as a rock despite Brexit jitters

Current earnings are solely exposed to Singapore, for starters.

Amid near-term volatility and longer term potential fallout from Brexit, analysts recommend taking shelter in Sheng Siong Group (SSG) stock.

According to a report by OCBC, SSG is a preferred pick in the consumer sector as it is relatively defensive as a consumer staples company.

In addition, with SSG’s current earnings solely exposed to Singapore, there should not be material immediate implications.

While SSG’s first store in China is scheduled to open around 4Q16, there are no expected significant changes to its earnings profile in the near term.

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Further, OCBC believes that the stock still retains stability in its market share and margins.



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