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Ronaldo’s Euro 2020 Coca-Cola snub wiped $4billion from US owner’s value

·2-min read
 (AP)
(AP)

FRANCE superstar Paul Pogba has entered Euro 2020’s battle of the bottles - by removing a Heineken from the table in front of him at a post-match press conference.

Pogba, a practising Muslim, picked the official sponsor’s beer and placed it out-of-shot as he sat down to address reporters in Munich after being named man of the match in France's 1-0 ‘Group of Death’ opening victory over Germany.

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Alcohol is considered ‘haram’ in Islamic faith, although the bottle the Man Utd midfielder plucked from view was apparently alcohol-free.

The snub came a day after Portugal captain Cristiano Ronaldo moved aside Coca-Cola bottles in a similar set-up in Budapest. 

Ronaldo, sitting beside manager Fernando Santos ahead of his team's match against Hungary, irritably set aside two bottles of the soda, then picked up a bottle of water and appeared to encourage drinking that instead - saying "Água!"

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The intervention coincided with shares in Coke crashing on Wall Street, wiping $4billion off the value of its US parent company.

Coca-Cola's shares were trading around $56.17 when the market opened on Monday, but fell 1.6% to $55.22 by the end of the press conference. 

That led to a sharp drop in market value from $242 billion to $238 billion. The soft-drink manufacturer's shares closed at $55.41 per share last night.

A Euro 2020 spokesperson added: "Players are offered water, alongside Coca-Cola and Coca-Cola Zero Sugar, on arrival at our press conference."

Ronaldo follows a fitness routine that includes eating six meals and taking five naps a day and has told of his irritation of his son Cristiano Jr’s taste for Coke.

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