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The real deal on online shopping in Singapore

Over 1.44m Singaporeans are shopping online, says IDA.

Online shopping is becoming more and more popular in Singapore, according to the IDA’s Annual Survey on Infocomm Usage in Households 2014.

Some 1.44 million Singaporeans engaged in online shopping in 2014, representing a compound annual growth rate of about 14% from 2012.

Online shoppers were mainly aged 15-49 years, with credit card payment being the most common among those aged 25 & above.

Majority of online shoppers spent at least $100 on their online purchases, said the survey.

The three most popular items purchased online were apparels, travel products and tickets for entertainment events.

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