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The Outnet to launch holiday beauty campaign

ETX Daily Up
The Outnet will offer special holiday beauty kits

Discount website The Outnet will add a beauty online offering as part of a holiday campaign, reports Women's Wear Daily.

The site will launch the limited-edition beauty collection on October 25, to include a series of beauty kits by 18 high-end brands.

Participating brands include By Terry, 111 Skin, Lipstick Queen and Natura Bisse. The kits will contain full-size products from the current season, and retail for 20 to 30 percent less than the price of products sold separately.

The holiday kits do not necessarily mean the launch of an official beauty category at The Outnet, says the company's director of global sales and marketing Andres Sosa, but the idea has not been ruled out for the future.