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India Diaper Market Report 2021: $1.25 Billion Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2026 -

·3-min read

DUBLIN, September 21, 2021--(BUSINESS WIRE)--The "Diaper Market in India: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026" report has been added to's offering.

The diaper market in India reached a value of US$ 1.25 Billion in 2020. Looking forward, the diaper market in India to exhibit moderate growth during 2021-2026.

A diaper is a type of underwear that allows the wearer to urinate or defecate without the use of a toilet. It absorbs or contains the waste and prevents soiling of the external clothing or environment. Diapers are primarily worn by infants, toddlers and children who are not toilet trained or who experience bedwetting. They are also used by adults with incontinence problems or in circumstances where a toilet is unavailable. In India, diapers were introduced during the late 20th century.

Rapidly expanding infant population and increasing participation of women in the workforce have been the major growth-inducing factors for the diaper market in the region.

The emergence of disposable biodegradable diapers is further influencing the Indian diaper market as they are eco-friendly in nature and prevent environmental contamination. Besides this, rising online sales coupled with rapid urbanization are some of the other factors anticipated to foster the market growth.

Report Scope

Break up by Product Type:

On the basis of types, baby disposable diapers account for around two-thirds of the total market share. Disposable diapers are convenient to use and provide great absorption without harming the baby's skin. They are followed by baby training diapers, baby cloth diapers, baby swim pants, adult pad type diapers, adult flat type diapers and adult pant type diapers.

Regional Insights:

On a geographical front, the market has been categorized into Maharashtra, Delhi NCR, Tamil Nadu, Karnataka, Gujarat and Others. Amongst these, Maharashtra currently represents the leading market for diapers in India, holding the majority of the market share.

Competitive Landscape:

The Indian diaper market is highly concentrated with Procter & Gamble as the dominant player. The other players operating in the market include Kimberly Clark and Unicharm.

Drivers of Diaper Market in India

  • Demand for diapers is growing steadily across India on account of their benefits such as convenience, increased hygiene and low risk of skin damage. Moreover, increasing awareness of personal hygiene, changing lifestyle and a continuous rise in the purchasing power of the consumers in India have created a shift from traditional cloth nappies to diapers.

  • Obesity, urinary tract infection, functional/cognitive impairment, chronic coughs, and constipation are some of the main causes of incontinence observed in both men and women. With the growing aging population, high prevalence of urinary incontinence has been witnessed which has subsequently led to an increase in the use of adult diapers.

  • Some brands are enhancing their product offerings so as to attract a larger consumer-base. For instance, manufacturers are introducing diapers with an inner lining containing aloe vera gel, vitamin E, and other skin-friendly compounds often found in diaper rash creams to avoid rashes on the skin.

Companies Mentioned

  • The Procter & Gamble Company

  • India

  • Unicharm India Pvt. Ltd

  • Kimberly-Clark India Pvt. Ltd.

  • Nobel Hygiene Limited

  • Pan Healthcare Private Limited (PHPL)

  • Swara Baby Products Pvt. Ltd.

  • Millennium Baby Care Pvt Ltd

  • Uniclan Healthcare Pvt. Ltd.

  • Luzon Healthcare LLP

  • Kangaroo Health Care

  • Nobel Hygiene Limited

  • RGI Meditech Pvt. Ltd.

  • Tataria Hygiene

  • Myra Hygiene

  • Kamal Healthcare Products Pvt. Ltd.

  • Seni

For more information about this report visit

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Laura Wood, Senior Press Manager

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