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All important meetings at Salesforce must include at least 30% women, says CEO

Salesforce.com Marc Benioff
Salesforce.com Marc Benioff

(Salesforce.com) Salesforce.com CEO Marc Benioff Silicon Valley has a diversity problem. Most of the people that work in the tech industry are male (about 70%) and white (about 60%), according to the big Valley firms that have releaseddiversity stats.

The lack of women is even sadder when it comes to technical roles inside of tech companies — the people actually building the products and services these companies sell. Women are half the population, but make up only about 20% of these roles.

Salesforce, the biggest tech employer in the city of San Francisco, is taking unusual steps to change this inside his company, CEO Marc Benioff told Re/Code journalist Kara Swisher on stage at the Lesbians Who Tech Summit in San Francisco on Friday.

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"It's more than just women leaning in," he said, called the lack of women in tech a "crisis of prioritization."

Benioff has a program inside the company called "Women Surge" designed to identify executive-potential women employees and mandate that they get included on all the important stuff going on in the company.

"I'll go out and say to those managers, now I want you to invite all of your most high potential female executives into the meeting as well," Benioff said, reports FierceCIO.

He's even got a target: Such meetings must include 30% to 50% women.

How well is this working for Salesforce? Hard to tell. According to its diversity numbers, Salesforce is on par with the rest of the industry: Its about 70% male overall, 80% male in its tech roles and 85% male in its leadership roles.

But hey, you have to start somewhere.

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