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CORRECTING and REPLACING Creating a ‘World-Class’ Customer Experience: Infiniti Reveals the Key Strategies to Follow

How to create the best customer experience strategy. (Graphic: Business Wire) Multimedia Gallery URL


Please replace the release dated June 13, 2019 with the following corrected version due to multiple revisions and a new infographic.

This press release features multimedia. View the full release here:

The corrected release reads:


A well-known market intelligence company, Infiniti Research, has announced the completion of their recent article on the basics of creating a world-class customer experience strategy. This blog discussess the importance of having a customer experience strategy and the key strategies that can be adopted to deliver a better customer experience(CX).

Customer Experience Management is the process used by businesses to organize and manage each customer interaction with their brand. It is defined as the practice of designing and reacting to customer interactions to meet or exceed customer expectations and thereby increase customer satisfaction, loyalty, and advocacy. The key objective of customer experience management is to optimize customer interactions, align with the customer’s ideal brand perception, and exceed their expectations and thereby lay the foundation for long-term customer relationships. In the present hyper-competitive marketplace, customer experience management is an ideal strategy to gain competitive advantage.

Implementing a CX management strategy is much easier than you think with Infiniti Research’s customer intelligence solutions. Request a Free Brochure to know more!

How to create the best customer experience strategy


A company’s customer experience strategy can become phenomenally successful by delivering a personalized experience to individual customers. Brands which cater to individual customer needs in a unique manner will have an edge over the competitors. A good CX strategy uses customer insights gathered at each touch-point for smart interactions.

According to Infiniti’s recent study, customer experience management is at the top of the corporate agenda across industries. Request a free proposal to find out how Infiniti’s solutions can help you up your game.

Reachability and convenience

It is essential for companies to identify the channels where their customers are active. Channel accessibility for customers is imperative to create an effective customer experience. Also, a well-planned CX strategy considers the convenience of purchase or availing services from the customer’s perspective.

Customer journey maps

Every brand witnesses a unique customer journey. Identifying various touch points where a customer interacts with a brand is critical to delivering unified and consistent customer experiences. It helps brands to plan in advance and stay prepared to effectively serve their customers throughout the customer lifecycle.

Request for more information for more insights on information on our CX solutions for various industries.

About Infiniti Research

Established in 2003, Infiniti Research is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to help analyze competitive activity, see beyond market disruptions, and develop intelligent business strategies. To know more, visit:

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