These are all the best early Black Friday deals which have already launched
Black Friday 2021 is very nearly here, with a wide array of bargains ready to be found just around the corner at many retailers. Whether it's must-have fashion and beauty deals, a shiny new kitchen appliance, or big ticket tech items you're looking for, you'll be able to find it all and more, for a reduced price tag.
And now, some retailers have even begun their sales already, with everything from early Boots Black Friday Deals and Clinique's whole month of offers, to massive Curry's discounts, and we've rounded them all up below.
We will also be live-updating all of our best deals round ups across the website throughout the event to ensure that we bring you all of the best Black Friday 2021 deals available. We've got dedicated guides ready for individual brand deals as well particular products, from offers at Kiehl's to the best bed deals.
While Black Friday is an exciting time, it can also be an overwhelming event as it can be hard to spot which are really the best deals amongst the chaos.
To make things just a little bit easier for Black Friday 2021, we've put together a clear guide to the event below and will be collating all the best Black Friday deals on our website. We're only bringing you the genuine deals we think you'll really love - all in the one place.
From our beauty editors' favourite beauty must-have to the top-rated kitchen appliances on offer, as tested by the Good Housekeeping Institute. Here's everything you need to know to and all the best early Black Friday 2021...
Early offers: Best Black Friday deals 2021
Some brands have launched their deals already, so you can get your hands on exciting offers weeks ahead of the official Black Friday launch day.
Last year, we saw prices slashed at an impressive rate with the sales event's first ever exclusively online sale. Everything from iPhone bargains to cut-price cult beauty products were available, so there was a lot to get excited about in 2020.
Aromatherapy Associates - 25% off bath and shower oils SHOP NOW
ASOS - extra 20% off sale items with code SALETIME SHOP NOW
Aspinal of London - between 20% and 50% off SHOP NOW
Boots - over 50% off beauty, appliances and more SHOP NOW
Bobbi Brown - site-wide 20% off SHOP NOW
Boden - up to 20% off general sale SHOP NOW
Charlotte Tilbury - 20% off SHOP NOW
Clinique - up to half price SHOP NOW
Curry's - hundreds of pounds off electrical items SHOP NOW
Farfetch - 22% off site-wide SHOP NOW
Ghost – 50% off end of season SHOP NOW
JD Sports – biggest ever sale with up to 50% off SHOP NOW
Lookfantastic – up to 30% off SHOP NOW
Marks & Spencer – up to 70% off general sale SHOP NOW
Simba – 45% OFF SHOP NOW
Superdrug - up to 66% off for beauty card holders SHOP NOW
Very – deals live across the site SHOP NOW
What is Black Friday?
The US shopping event first came to the UK back in 2010, and has since become one of the biggest dates on the shopping calendar to grab a discount.
The majority of UK retailers now take part in Black Friday, typically reducing prices on a wide range of products in flash sales, taking place for anywhere from 24 hours to several days.
That's right, many brands begin their Black Friday deals early, and keep prices low for several days after the main event.
When is Black Friday 2021?
This year, Friday 26 November will be the date of Black Friday for 2021.
Black Friday traditionally falls on the day after Thanksgiving, the American holiday that is celebrated on the fourth Thursday in November every year.
In 2020, Black Friday fell on Friday, 27 November, although the sales often began early and lasted into the following week, through to Cyber Monday.
Due to the pandemic meaning non-essential shops were closed, shoppers were purchasing almost exclusively online. Traditionally, Black Friday deals have been available in-store and online, with some of the most lucrative often being fought over on the shop floor.
While stores are currently open again in the UK and look as though they may remain that way into November, it seems likely that many retailers will still be sharing their best deals online to prevent large crowds.
What were the best Black Friday deals in 2020?
Excited for this year's event? Get a taste of the offers we can expect to see for Black Friday 2021 by taking a look at all the best deals from last year.
All Saints – 30% OFF SHOP NOW
Amazon – deals across the site SHOP NOW
Anthropologie – 25% OFF with code OURTREAT SHOP NOW
Aromatherapy Associates – 25% OFF with code BLACKFRIDAY SHOP NOW
Argos – deals across the site SHOP NOW
ASOS – up to 50% OFF SHOP NOW
Aspinal – up to 50% OFF SHOP NOW
Beauty Bay – up to 30% OFF SHOP NOW
Benefit – deals across the site SHOP NOW
Bobbi Brown – 20% OFF with code BB2020 SHOP NOW
Boden – 30% OFF with code C4L3 SHOP NOW
Boots – deals across the site SHOP NOW
Charlotte Tilbury – up to 30% OFF SHOP NOW
COS – 30% OFF SHOP NOW
Curry's PC World – deals across the site SHOP NOW
Disney – up to 30% OFF selected toys SHOP NOW
Elemis – 35% OFF SHOP NOW
Elizabeth Arden – 25% OFF with code BF25 SHOP NOW
Farfetch – up to 50% OFF SHOP NOW
Feelunique – up to 33% OFF SHOP NOW
Figleaves – 25% OFF SHOP NOW
FitFlop – up to 40% OFF SHOP NOW
French Connection – 30% OFF full price items SHOP NOW
GAP – 50% OFF SHOP NOW
ghd – up to 20% OFF SHOP NOW
Ghost – up to 70% OFF SHOP NOW
Gymshark – up to 30% OFF SHOP NOW
Hamleys – up to 30% OFF SHOP NOW
H&M – 20% OFF SHOP NOW
Hobbs – 25% OFF SHOP NOW
JD Sports – up to 50% OFF SHOP NOW
Jigsaw – 25% OFF with code LD25 SHOP NOW
John Lewis – deals across the site SHOP NOW
Joules – up to 60% OFF SHOP NOW
Karen Millen – 40% OFF dresses SHOP NOW
Kiehl's – 25% OFF with code BLACKFRIDAY SHOP NOW
Lakeland – deals across the site SHOP NOW
Lancome – 20% OFF with code BLACKFRIDAY2020 SHOP NOW
Liberty – up to 30% OFF and 15% OFF Beauty SHOP NOW
Lookfantastic – up to 30% OFF with the code LFBEAUTY SHOP NOW
Lovehoney – up to 50% OFF SHOP NOW
Made – up to 20% OFF SHOP NOW
Mango – up to 50% OFF SHOP NOW
Marks & Spencer – 30% OFF selected womenswear & 40% OFF selected home SHOP NOW
Missoma – 25% OFF SHOP NOW
Monica Vinader – 25% OFF or 30% OFF when you spend £200 SHOP NOW
Net-a-Porter – up to 50% OFF SHOP NOW
New Look – up to 60% OFF SHOP NOW
Nike – 25% OFF with code SHINE2020 SHOP NOW
Pandora – 20% OFF SHOP NOW
Phase Eight – 25% OFF SHOP NOW
Reiss – 20% OFF SHOP NOW
Selfridges – up to 20% OFF with the code SELFCCE SHOP NOW
Simba – 35% OFF SHOP NOW
Smythson – 40% OFF selected styles SHOP NOW
Space NK – £25 OFF for every £100 spent SHOP NOW
Superdrug – deals live across the site SHOP NOW
Sweaty Betty – 25% OFF SHOP NOW
The Body Shop – deals live across the site SHOP NOW
Oliver Bonas – up to 40% OFF SHOP NOW
& Other Stories – 20% OFF SHOP NOW
The Outnet – up to 55% OFF SHOP NOW
The White Company – 20% OFF with code MAGICAL20 SHOP NOW
Topshop – up to 50% OFF SHOP NOW
Trinny London – 10% OFF SHOP NOW
Urban Decay – 30% OFF SHOP NOW
Very – deals live across the site SHOP NOW
Wayfair – deals live across the site SHOP NOW
Whistles – 25% OFF full price SHOP NOW
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