Anti-aging skincare brand Elixir opens Lazada flagship store

Elixir products help create tsuyadama, “the inner glow revealed on cheeks only when skin is firm and transparent.” (Photo: Twitter/elixir_TW)

Established in 1983, Elixir is one of the cosmetics brands under Shiseido. It focuses on anti-aging skincare products that help create tsuyadama. Elixir explains tsuyamada as “the inner glow revealed on cheeks only when skin is firm and transparent.”

Boasting to have the top sales in Japan for 15 consecutive years, Elixir has established itself as one of the most well-loved skincare brands in Japan. The good news? They've opened an official flagship store on Lazada yesterday (18 May).

Elixir will be selling exclusive bundle sets with up to 26 per cent off on their opening day. Shoppers can also get up to S$28 off a minimum spend of S$200, valid till 23 May.

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Here are some of their best-selling products:

LOTION

Elixir Superieur Lifting Moisture Lotion Fresh 170ML

S$58 at Lazada

Elixir Superieur Lifting Moisture Lotion Fresh 170ML. (Photo: Lazada SG)

Elixir White Whitening Clear Lotion Rich 170ML

S$58 at Lazadqa

Elixir White Whitening Clear Lotion Rich 170ML. (Photo: Lazada SG)

Elixir White Whitening Clear Lotion Fresh 170ML

S$58 at Lazad

Elixir White Whitening Clear Lotion Fresh 170ML. (Photo: Lazada SG)

EMULSION

Elixir Superieur Lifting Moisture Emulsion Fresh 130ML

S$68 at Lazada

Elixir Superieur Lifting Moisture Emulsion Fresh 130ML. (Photo: Lazada SG)

Elixir White Whitening Clear Emulsion Rich 130ML

S$68 at Lazada

Elixir White Whitening Clear Emulsion Rich 130ML. (Photo: Lazada SG)

Elixir White Whitening Clear Emulsion Fresh 130ML

S$68 at Lazada

Elixir White Whitening Clear Emulsion Fresh 130ML. (Photo: Lazada SG)

WRINKLE CREAM

Elixir Superieur Enriched Wrinkle Cream 15ML

S$102 at Lazada

Elixir Superieur Enriched Wrinkle Cream 15ML. (Photo: Lazada SG)

Elixir White Enriched Wrinkle Cream 15ML

S$113 at Lazada

Elixir White Enriched Wrinkle Cream 15ML. (Photo: Lazada SG)

TONER / MOISTURISER

Elixir Reflet Balancing Water Rich 168ML

S$49 at Lazada

Elixir Reflet Balancing Water Rich 168ML. (Photo: Lazada SG)

Elixir Reflet Balancing Milk Rich 130ML

S$54 at Lazada

Elixir Reflet Balancing Milk Rich 130ML. (Photo: Lazada SG)

Elixir Reflet Balancing Moisture Gel Cream 50G

S$54 at Lazada

Elixir Reflet Balancing Moisture Gel Cream 50G. (Photo: Lazada SG)

Elixir White Brightening Moisture Airy Cream 50G

S$69 at Lazada

Elixir White Brightening Moisture Airy Cream 50G. (Photo: Lazada SG)