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4 Reasons Baidu Should Divest Its Stake in iQiyi

Leo Sun, The Motley Fool
·5-min read
4 Reasons Baidu Should Divest Its Stake in iQiyi

Baidu (NASDAQ: BIDU), the Chinese tech giant that owns the country's largest online search engine, launched its online video platform iQiyi (NASDAQ: IQ) in 2010. Baidu spun off iQiyi in an IPO in 2018 but retained a majority stake in the company, which still generated 28% of its total revenue in fiscal 2020. In the past, that relationship was beneficial because iQiyi's stronger revenue growth offset the ongoing declines in Baidu's core advertising business.

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