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Can Blue Apron Capitalize on the Growing Market?

Can Blue Apron Capitalize on the Growing Market?

The addressable market for meal kit companies like Blue Apron (APRN) and HelloFresh is growing. Blue Apron is expected to report third-quarter results on November 1. Tough competition for customers has contributed to Blue Apron’s woes with the company blaming revenue decline in the second quarter on the decrease in the number of customers it serves.