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1 Reason to Take a Closer Look at Trivago

·3-min read
1 Reason to Take a Closer Look at Trivago
In this article:
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Trivago (NASDAQ: TRVG) has struggled for nearly its entire history as a publicly traded company. The travel metasearch competes directly against the two companies it counts on for most of its business, Booking Holdings (NASDAQ: BKNG) and Expedia (NASDAQ: EXPE), which dominate the online travel agency industry. Its pre-pandemic attempts to grow by plowing most of its revenue into brand and performance marketing fell flat in a crowded field.

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