1 Reason to Take a Closer Look at Trivago
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- TRVG
Trivago (NASDAQ: TRVG) has struggled for nearly its entire history as a publicly traded company. The travel metasearch competes directly against the two companies it counts on for most of its business, Booking Holdings (NASDAQ: BKNG) and Expedia (NASDAQ: EXPE), which dominate the online travel agency industry. Its pre-pandemic attempts to grow by plowing most of its revenue into brand and performance marketing fell flat in a crowded field.